Founder, The Best Coast Collective · San Francisco Bay Area real estate · DRE# 02073136
Neighborhood guides, buyer education and market context, written by Blakely for people deciding where and how to buy in the Bay Area.
Blakely Hull is the founder of The Best Coast Collective, a San Francisco real estate team working across the city, Marin, the East Bay and the Peninsula. She writes the neighborhood guides and buyer education on this site.
In her own words: “I am the founder of Best Coast Collective and the leader of this insanely talented team. We are proud to be among the top 1% across the Bay Area and the top 1.5% nationwide. Our business comes exclusively from referrals and our network – because of the exceptional service we provide.”
“Leading global teams at Uber through periods of rapid transformation did not just prepare me for change; it taught me to see change before it arrives. I brought that same orientation into real estate: staying wired into every shift shaping the industry and building active partnerships with organizations pushing the space forward.”
“My six years in HR gave me a unique lens on negotiation: understanding what people actually want underneath what they say they want. That skill surfaces in every transaction we run. My years in the classroom gave me something equally useful: the ability to take something that feels overwhelming and make it genuinely approachable.”
Marina District · Pacific Heights · Cow Hollow · Russian Hill · Nob Hill · Hayes Valley · NoPa · Mill Valley · Montclair · Trestle Glen
If you’re thinking about selling your home in the San Francisco Bay Area, there’s a good chance this is your main question when you sit down with a real estate agent: “How much is my home worth?” t’s a reasonable question. But it’s the wrong one to lead with — and basing your hiring decision
AI is doing something to the Bay Area economy that we have not seen at this scale since the dot-com years. Companies are expanding faster than they can lease office space. Hiring is concentrated in San Francisco. The IPO pipeline, which had been mostly closed for several years, is alive again. All of which raises
Most buyers come to us with a list. The neighborhoods they have already pictured themselves in. The streets they have already walked. The blocks they have already searched on Zillow at 11 pm. And every year, we end up showing those same buyers homes in neighborhoods they had never even considered. Not because their original list
Yes, you read that right. In one of the hottest Spring markets San Francisco has seen in years, we’ve been telling some of our buyer clients to pump the brakes. Not because the market is bad — because it’s been on fire. In real estate, like in investing, knowing when to sit out is just
The skills that win in this market aren’t taught in real estate school. You’ve probably spent more time researching your last car purchase than you have vetting your real estate agent. That’s not a criticism — it’s just how it works. Most people assume that a license, some Zillow reviews, and a nice headshot are
When It’s Too Cold to Be Outside in San Francisco… Try These activities!
Real estate decisions do not happen in a vacuum. They happen in a series of moments, at a specific point in a market cycle, shaped by rates, inventory, employment, and, perhaps most powerfully, by how people feel. Understanding the forces driving that moment is what separates reactive buyers and sellers from strategic ones. These 2026
San Francisco has a dozen personalities. Within a few square miles, you can go from a quiet, tree-lined street with Victorian homes to a block buzzing with restaurants, wine bars, and start-up energy. That contrast is part of what makes this city endlessly compelling, and endlessly confusing for anyone trying to figure out where they
Happy New Year! As we turn the corner into 2026, let’s start by looking backwards.
When It’s Too Cold to Be Outside in San Francisco… Try These activities!
We are here to be a resource to you in any way we can. Speaking of which…
